Description
The field of statistics finds frequent use in analytical decision making, from unpacking the right type of relationships within your dataset, to its use in the field of experimentation or A/B Testing. This course enables learners to employ exploratory data analyses on their dataset, uncovering statistical trends that correspond to business outcomes, and to perform / lead decision making using A/B testing. The course uses a variety of learning modalities such as projects, case studies and assignments. Upon completion, learners will be able to create an end-to-end A/B testing exercise and use it to select the best performing alternative among a multitude of business decisions/options.